As I shift into more and more into doing more artwork and having more interactions in the world of art, as well as creating a cohesive collection of products and services from the legacy of coaching materials I’ve created over the past few years, sometimes it gets just a bit hectic, and I hardly know what to do when!
I do so many things in so many worlds that sometimes I find it hard to focus and go about directed action.
So I just hired a new business coach. I’m very excited about it because I believe she can help me do what I want to do in a more organized, stress-free manner.
I’m telling you about her because
I thought maybe you might like to check her out. Her name is Sydni Craig-Hart, at http://SmartSimpleMarketing.com.
Even if you don’t hire her, if you are a coach, you’d do well for yourself to check out every page of her site and all of her copy. She’s clear, concise, and down-to-earth. She knows exactly who she wants as her clients, what she expects of them, what she is going to do with and for them, and she provides simple ways to access her and her services.
If you are still in the throes of hassling with your website and copy, I suggest you use hers as models for your own biz. Obviously, I don’t want you to copy her outright (!), but I do want you to see how she speaks right to her right-for-her clients, how she sets systems up, and so on. See if you can do the same thing in your own words on your site.
I signed up for and did one of her freebie mini-strategy sessions last week. You’d be amazed how much you can get done in 20 minutes. She had me fill in a really well-done, comprehensive intake form before we met on the phone so she knew about me, my biz and my goals. We got right to it.
In the few days since I hired her, just because I’m excited about the work I’ll be doing with her and inspired into action, I’ve done a huge list of things for my biz that I had been putting off for months.
She’s obviously serious about what she does – she has online resources she uses to support her clients – i.e.: an online scheduler like the one I use (which is http://CheckAppointments.com), and an online meeting place run by http://BaseCampHQ.com, which makes it really easy to communicate and send files back and forth. We can both go into the account and see the files, messages and to-do lists. I like knowing my files, info and emails to her won’t get lost in the shuffle of her email inbox.
So if you want a great no-nonsense business coach or if you want a great example to emulate, check out http://SmartSimpleMarketing.com – even her URL spells out exactly what she’s all about. (And if you do sign up for one of her freebies and/or hite her, tell her I sent you! She’ll be stoked!)
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Image: Contemplation; Hawaiian lava & mixed ceramic glaze materials, unique, 11″h x 9″w x 9″d, © Angela Treat Lyon 1984
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